Analysis of the current situation of Zhejiang stone under the financial turmoil

Abstract The current situation of Zhejiang stone under the financial storm 1. At present, the whole stone industry in Zhejiang Province is insufficient in domestic market demand, and the export of foreign markets is seriously shrunk. The domestic and foreign stone products enter the market to compete in the provincial stone market and consumption. 2, enterprises (including mines)...

The current situation of Zhejiang stone under the financial turmoil
1. At present, the entire stone industry in Zhejiang Province is insufficient in domestic market demand, and the export of foreign markets has been seriously shrunk. The domestic and foreign stone products have entered the market to compete in the provincial stone market and consumption.

2. Enterprises (including mines) have overcapacity and under-employment. Some enterprises are shut down for production without orders.

3, the company's liquidity is tight, the turnover is not working, many companies are facing the reality that they can't get in, can't open, and the capital chain is staggered. Although the central bank lowered the loan interest rate and relaxed the loan policy, banks are still very cautious about SME loans in order to reduce risks. The funding problem still restricts the development of enterprises.

4. The stone enterprise is at the end of the construction industry chain. Most of the stone production enterprises as decorative materials have no architectural decoration design qualification, and the recognition in the entire construction industry market is low. It has been in the supply and bidding of the government and major projects. Being in a passive and supporting role has caused great difficulties for the production, supply and profit of enterprises.

5, in the current economic downturn, the market is sluggish, the market price has shrunk again and again, domestic stone is more than tens of yuan / m2,

The stone industry has entered the era of low profit.

6. The talents of stone enterprises in Zhejiang Province are scarce, especially the weak scientific and technological strength. There is no relatively formal enterprise R&D institution (center), and there are few new products and brand products, which can not meet the needs of new markets, new consumption and new processes. Under the impact of the global financial crisis, the ability to respond is small, resulting in a surplus of traditional, low-tech, and low processing levels.

7. Assimilation of products and market construction, lack of regional economic characteristics, active marketing, and poor investment promotion.

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